Strategic Management

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Courses - Management Courses
Book Training

Overview

This workshop focuses on how to manage strategically. It examines the difference between strategic management and operational management, the key phases of a strategic plan and how to involve your team in the process.

Level

This course is designed for managers wishing to develop their strategic leadership skills. The style is participative and case studies are used to illustrate points made.

Content

  • The differences between operational and strategic management
  • The definition and phases of a strategic plan
  • The key elements involved in writing a strategic plan
  • The steps required to bring the plan to fruition
  • How to perform a political, economic, social and technological (PEST) and strengths, weaknesses, opportunities and threats (SWOT) analysis

Outcomes

Delegates who complete this course will gain a thorough understanding of strategic management, as well as the skills necessary to complete a strategic plan. They will also have completed important parts of the strategic plan for their department, section or organisation.

Linkages: This course links alongside Strategic Public Relations Planning
Maximum number of delegates: 12
Delivery: One-day workshop available as an accelerated day Book Training