Winning New Business |
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| Courses - PR Courses | |
 OverviewOn this workshop, delegates will be guided through the whole new business process – the life blood of the consultancy. It covers the complete new business process from making contacts to lose-win analysis.LevelThe course is designed for account managers and account directors who have some involvement in new business development but wish to develop their ability in this area of business. The style is participative with a running case study, analysis of real proposals/presentations, and discussions to learn lessons from delegates’ professional experience.Content
OutcomesDelegates who complete this course will have a framework team to develop and review their new business strategy, and hone their marketing and sales skills. It can form the basis of establishing/rethinking the consultancy’s new business strategy.Linkages: this course links alongside Presentation Skills and Persuading and Influencing Skills Maximum number of delegates: 12 Delivery: one-day workshop available as an accelerated day
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